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Imaging

Portable Pop and Lock helps capture the shot

popandlockSerious photographers need serious equipment. Taking a selfie at arm’s length is fine if you’re using a stock smartphone camera, but a quality camera calls for a quality camera support. The aptly-named Pop and Lock is an adjustable, sturdy camera support that can be configured a number of ways with four joints that can be locked into place at any 45 degree angle without losing stability. For those who want to beef up their GoPro footage or phone photos, the Pop and Lock is compatible. The campaign video shows off the fun side of the product while still doing a good job of selling its features. Pop and Lock launches in July for $129, far less than many other stabilizers.

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